Marketplace Guidelines

Requirements and best practices for listing your app on the LendWorks marketplace.

Overview

The LendWorks Marketplace is where brokerages discover and install apps to enhance their workflows. Meeting these guidelines ensures a smooth review process and a quality experience for users.

Required Assets

Before submitting your app for review, provide the following:

App Icon

Requirement	Value
Size	512 x 512 px
Format	PNG or SVG
Background	Solid or transparent (no gradients that clash with dark/light themes)
Content	Clear, recognizable at 64 x 64 px

Screenshots

Requirement	Value
Minimum	2 screenshots
Maximum	8 screenshots
Size	1280 x 800 px or 1920 x 1080 px
Format	PNG or JPEG
Content	Show the app in action — key features and workflows

Descriptions

Field	Length	Description
Short description	80 characters max	One-line summary shown in search results
Full description	3,000 characters max	Detailed explanation with features, use cases, and setup instructions
Category	Select one	CRM, Analytics, Automation, Communication, Compliance, Documents, Finance, Other

Additional Requirements

Privacy Policy URL — Link to your privacy policy
Support URL — Where users can get help (email, docs, or support portal)
Website URL — Your company or product website
Pricing — Free, free trial, or paid (with pricing details)

Review Criteria

The review team evaluates apps across four areas:

1. Functionality

App works as described in the listing
OAuth flow completes without errors
API calls handle errors gracefully (rate limits, permissions, network issues)
App correctly handles scope limitations
Webhooks are processed reliably (if used)

2. Security

OAuth 2.0 + PKCE implemented correctly
Client secrets stored server-side only
Webhook signatures verified before processing
No sensitive data logged or exposed in error messages
HTTPS enforced for all endpoints (redirect URIs, webhooks)

3. User Experience

Clear onboarding flow after installation
Meaningful error messages (not raw API errors)
Responsive design if the app has a web interface
Reasonable performance (no excessive API calls)

4. Policy Compliance

Adheres to the LendWorks Terms of Service
Does not scrape or harvest data beyond stated scope
Does not impersonate LendWorks or other apps
Does not send unsolicited communications to end users
Handles data deletion when an org uninstalls the app

Prohibited Content

Apps must not:

Contain malware, spyware, or malicious code
Collect data beyond what is needed for stated functionality
Share org data with third parties without explicit consent
Interfere with the LendWorks platform or other apps
Violate any applicable laws or regulations
Include misleading descriptions or fake reviews
Attempt to circumvent rate limits or API restrictions

Pricing Guidelines

If your app charges users:

Clearly state pricing before installation
Support a free trial of at least 7 days (recommended)
Handle billing outside of LendWorks (we do not process payments on behalf of apps)
Do not gate features that were promised as included

Update Policies

After your app is listed:

Minor updates (bug fixes, UI tweaks, description changes) take effect immediately
Scope changes require a new review cycle
Breaking changes must be communicated to installed users at least 14 days in advance
Deprecation — If you plan to discontinue your app, notify users at least 30 days before delisting

Review Timeline

Stage	Duration
Initial submission to review start	1–2 business days
Review	3–5 business days
Changes requested to resubmission	Depends on you
Resubmission review	1–3 business days

Tips for a Smooth Review

Test thoroughly in the sandbox before submitting
Document your scopes — Explain why each scope is needed in the review questionnaire
Provide test credentials if your app requires external service accounts for review
Keep it simple — Apps with focused functionality and minimal scopes are reviewed faster
Be responsive — If the review team requests changes, respond promptly to avoid delays

Marketplace Guidelines

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